What is a brand story? (And do I need one?)Thoughts and insights on brand story from a storyteller.Dec 8, 2020Dec 8, 2020
5 Tips for Naming Your Small BusinessI bet you didn’t know that “Backrub” was the first name of “Google.” (Thank goodness that changed, because I am not about to “backrub” the…Nov 6, 2020Nov 6, 2020
Financing Your Small BusinessI’m completely obsessed with Sara Blakely. If you don’t know who this businesswoman is, she is the founder and creator of Spanx, a women’s…Nov 5, 2020Nov 5, 2020
Startup Costs that Small Business Owners Need to KnowA nice pair of new LuluLemon pants. That’s what it cost me to start up my business.Nov 4, 2020Nov 4, 2020
